Geneva 1961: When the World Held Its Breath
On 15 March 1961, the doors of the Geneva Motor Show swung open and a long-bonneted, silver-green prototype rolled onto Jaguar’s stand. By noon the press queue circled half the hall; by sunset Enzo Ferrari had muttered that it was “the most beautiful car ever made.”
Sir William Lyons wanted a “road-going racer” that ordinary buyers could afford. Chief engineer William Heynes raided the Le Mans-winning D-Type parts bin: aluminum monocoque sections, a 3.8-litre twin-cam straight-six and four-wheel disc brakes—race technology wrapped in sculptural sheet-metal. Performance figures said 265 hp, 0-60 mph in 6.9 seconds and 150 mph flat-out; what the brochure couldn’t quantify was the way it looked: two metres of sculpted bonnet, razor-sharp waistline, Kamm-tail rear and Plexiglas-covered headlamps. Jaguar called it E-Type—the public called it jaw-dropping.
Britain on the Rise
Post-war Britain swung from austerity to optimism. Club racing boomed, jet-age aesthetics filled shop windows and a new youth culture wanted speed and style. Jaguar read the mood perfectly: the E-Type cost £2 256—half as much as a Ferrari 250 GT yet faster than an Aston DB4. Colours spoke of the times: classic British Racing Green, flamboyant Opalescent Golden Sand, and the hypnotic Opalescent Silver Blue that shifted hue with every cloud. Suddenly pub conversations revolved around quarter-miles, DOHC cams and whether you were on the waiting list at your local Coventry dealer.
Series I (1961-1967): Hand-Crafted Perfection
Design icons – Plexiglas headlamp fairings, louvered bonnet, slender bumpers, side-hinged rear hatch.
Craftsmanship – Body panels beaten at Browns Lane; chromework polished with jeweller’s rouge; final gaps fettled with lead-loading.
Cabin vibe – Machine-turned aluminium dash faced in teak, Connolly leather seats with pump-up lumbar pillows, Smiths instruments that looked ready for a Spitfire’s cockpit.
Upgrades arrived in 1964: a torquier 4.2-litre straight-six (same 265 hp but 283 lb-ft), fully-synchro gearbox and a diaphragm clutch. The Series I remained the purist’s pick—thin-bumpers, covered lamps and a rakish windscreen rake.
Series II (1968-1970): Comfort Meets Compliance
U.S. safety rules demanded uncovered headlamps at exactly 700 mm height and stronger bumpers. Jaguar enlarged the grille for better cooling, repositioned toggle switches to a padded centre console and fitted twin electric fans. Servo-assisted brakes shortened stopping distance; reclining seats and larger footwells made cross-country runs genuinely relaxing. Although purists lamented the loss of the Plexiglas covers, buyers loved the usability boost; sales spiked in California, New York and—surprisingly—Tokyo.
Series III V12 (1971-1975): The Grand-Touring Swan Song
Ferrari’s Daytona and Lamborghini’s Miura had moved the goalposts; Jaguar retaliated with a 5.3-litre single-overhead-cam V12 fed by four Strombergs and pumping 276 hp. The wheelbase stretched 9-inches for a smoother ride; front track widened for grip; power steering, radial tyres and air-conditioning became standard. Reviewers called it “the velvet hammer”—150 mph all day, yet whisper-quiet at 70. Road-tester Paul Frère summed it up: “No other GT lets you storm the Autoroute du Soleil and arrive fresher than when you left.”
Body styles shrank to two: a 2+2 coupé and a full convertible. Weight crept up, but so did refinement; the E-Type bowed out not as a racer but as the consummate continent-bruiser.
Anecdotes & Legends
While filming The Hunter (1980) in Chicago, McQueen insisted on a British Racing Green E-Type roadster for a chase scene. Studio accountants refused to buy one, so McQueen purchased it himself, kept it in LA and drove it until his final days.
In 1992 a Series I flat-floor sat under hay in a Kent barn, 33 years untouched. A London restorer spent 3 000 hours reviving it; five years later it hammered for $480 000 at Pebble Beach.
Of the 72 factory colours, Opalescent Silver Blue is most coveted. Under morning sun it glows pale aqua; at dusk it slips to titanium—model-makers struggle to match it even today.
Motorsport Footnotes
Though conceived as a GT, the E-Type raced:
Sebring 12 Hours 1962 – Fourth overall behind factory Ferraris.
British GT Championship – Graham Hill clinches the title in a lightly modified coupé.
The 12 original Lightweight E-Types – all-aluminium bodies, wide-angle heads, 300-hp triple-Weber straight-sixes. In 2014 Jaguar Classic built six continuation Lightweights at £1 million each; every slot sold before production began.
Restoration & Market Reality
Series I flat-floor, matching-numbers: £250 000+
Series II 2+2 driver-condition: £80-120 000
Genuine Lightweight: £6-7 million
Collectors scrutinise engine and cylinder-head numbers stamped on a riveted brass tag; original spot-weld counts around the bonnet latch; chalk inspections marks under primer. Provenance is king: one wartime fuel-ration coupon found in a door pocket once added £5 000 to the hammer price.
Pop-Culture Royalty
The E-Type is more than a car—it’s cultural shorthand:
Mad Men, Austin Powers, The Avengers (’60s TV), Harold & Maude.
George Harrison posed with his Opalescent Blue coupé on Living in the Material World outtakes.
Since 1996 a silver Series I roadster has sat in New York’s Museum of Modern Art, one of only six cars ever admitted.
Featured in Gran Turismo, Forza Horizon and Need for Speed franchises.
Conclusion: A Shape That Time Forgot to Age
From its Geneva shock-reveal to V12 grand-touring maturity and on to modern electric restomods, the Jaguar E-Type remains the dictionary definition of rolling elegance. Slip behind the wheel of a Series I 3.8 roadster, a Series II 2+2 or the rumbling V12 convertible and you race straight into design history. Park a high-detail miniature on your shelf and you’re reminded daily that beauty can still be measured by two metres of sculpted bonnet and a promise to outrun convention.