{"product_id":"citroen-mehari-1970-yellow-black-amc019642","title":"Citroën Méhari 1970 Yellow Black Norev 1:18","description":"\u003cblockquote class=\"vr-tldr\"\u003e\u003cp\u003eA die-cast 1:18 scale model of the 1970 Citroën Méhari in yellow and black by Norev — capturing the most iconic colour combination of a French classic produced across 144,953 examples from 1968 to 1987.\u003c\/p\u003e\u003c\/blockquote\u003e\n\n\u003cp\u003eThe Citroën Méhari occupies a singular place in French automotive culture: part utility, part beach vehicle, entirely its own thing. By 1970, just two years into production, it had already found a devoted following across France and Europe. This \u003cspan class=\"vr-scale\"\u003e1:18\u003c\/span\u003e scale model by Norev reproduces the yellow-and-black variant — among the most photographed and recognised of all Méhari colour combinations.\u003c\/p\u003e\n\n\u003ch2 id=\"real-car\"\u003eA Plastic Body on a 2CV Backbone\u003c\/h2\u003e\n\u003cp\u003eWhat made the Méhari genuinely unusual in 1968 — and still does today — is its body construction. Rather than steel panels, Citroën used ABS thermoplastic throughout, keeping weight down and eliminating the risk of corrosion entirely. Underneath sat the tried-and-tested platform of the Citroën Dyane, driven by the 602 cc flat-twin air-cooled engine shared with the 2CV, producing between 28 and 33 hp depending on specification year. The standard model was rear-wheel drive; a 4×4 variant arrived only in 1979.\u003c\/p\u003e\n\n\u003ch2 id=\"story\"\u003eNamed After a Desert Camel\u003c\/h2\u003e\n\u003cp\u003eThe name Méhari comes from the Mehari dromedary camel, the long-distance mount of the Tuareg nomads of North Africa — a deliberate nod to the vehicle's go-anywhere ambitions. Produced at Citroën's Rennes-La-Janais plant across a nineteen-year run from 1968 to 1987, total production reached 144,953 units. Bright colours were a deliberate marketing choice, positioning the Méhari firmly in the leisure and lifestyle space rather than the workaday commercial sector. The yellow-and-black combination, with its contrasting dark trim, became one of the most enduring visual signatures of the model.\u003c\/p\u003e\n\n\u003ch2 id=\"scale-model\"\u003eNorev's Die-Cast Interpretation at \u003cspan class=\"vr-scale\"\u003e1:18\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp\u003eNorev is a French manufacturer with deep roots in producing die-cast scale models of French classics, making the pairing of maker and subject a natural one. This \u003cspan class=\"vr-scale\"\u003e1:18\u003c\/span\u003e scale model renders the Méhari's distinctive flat panels and open-top silhouette in die-cast metal, translating a vehicle famous for its non-metallic body into the traditional collector format. The yellow livery with black accents is reproduced across the bodywork and interior trim, reflecting the period-correct specification of a 1970 example.\u003c\/p\u003e\n\n\u003ch2 id=\"display-cabinet\"\u003eIn the Display Cabinet\u003c\/h2\u003e\n\u003cp\u003eThe Méhari sits naturally alongside other \u003cspan class=\"vr-scale\"\u003e1:18\u003c\/span\u003e French classics — the Citroën 2CV and Dyane are obvious neighbours, given the shared mechanical DNA. The Mini Moke and Renault 4 occupy a similar cultural register and complement the Méhari well on the shelf. For collectors focused on French automotive history or the growing leisure and lifestyle car category, this model bridges both: it is as much a piece of social history as it is a die-cast subject. The yellow-and-black colour scheme also provides strong visual contrast in any mixed display.\u003c\/p\u003e","brand":"NOREV","offers":[{"title":"Default Title","offer_id":56827022606720,"sku":"AMC019642","price":78.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0922\/8828\/7104\/files\/vroomi-amc019642-front34-v2_51c69a79-0227-49dc-981d-fcf4e871e6eb.jpg?v=1793054057","url":"https:\/\/vroomimodels.com\/de\/products\/citroen-mehari-1970-yellow-black-amc019642","provider":"Vroomi","version":"1.0","type":"link"}